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Education and Academic Support / College Readiness and Retention

College Admissions Cognitive Advisor

The foundation is a founding partner supporting the development of the College Admissions Cognitive Advisor, an innovative, web-based tool that will transform college advising by providing relevant guidance and information for the tens of thousands of high-achieving, low-income, college-qualified students in need of assistance. The tool will address aspects of the college process including: advising, application support, college research, financial aid/scholarships, and test preparation. While existing tools address certain aspects of applying to and paying for college, they tend not to be interactive, simple, and comprehensive.

Conceived in 2016, the project brings together a prominent technology partner, the leading provider of information to college bound students (College Board), and a small group of foundations (Heckscher Foundation, Jack Kent Cooke Foundation, ECMC Foundation, Carnegie Foundation, and Marie-Josée and Henry R. Kravis Foundation). This unique partnership will address the fact that high-achieving, low-income students do not have adequate tools and advisement to guide them through the daunting college admissions process. The web-based The Jack Kent Cooke Foundation is developing content for and will curate the College Admissions Cognitive Advisor, while the College Board has committed to providing data for and hosting this new technology. This collaborative approach is intended to make the Advisor the “go-to” website for college research, application, funding, and preparation. It is designed specifically to attract low-income, high-performing students.